I guess I’m the quintessential, tech-savvy, always-plugged-in digital native! My passion is marketing. It’s the message and the medium. It’s when they come together to form something indescribable that really drives me. My skills are many, having had to be the Jack of all Trades at a number of companies in both the commercial and non-profit spaces – from writing to coding to designing to thinking strategically. With an HBA from the University of Toronto, where I specialized in Business Management and English, I like to learn, do and, most of all, smile!
It’s that time of year again! Snowflakes, jingle bells, and the prospect of a fresh start in the new year. And with all of that, both charities and donors have giving on their minds.
The holidays are a busy time… Continue reading →
On June 2, 2011, AFP sought to offer Something for Everyone – non-profit fundraisers and marketers alike – with its annual AFP Fundraising Day. With over 500 attendees
We are all connected in immensely powerful and inextricably poignant ways.
Today, what fuels this connectivity is an online landscape driven by
Isn’t that what everyone keeps on saying? If you’re in the Direct Mail space, then naysayers tell you it’s a dying channel. If you’re in the Digital Marketing space, then you’re told email has become passé.
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