I love social media. I love it for its potential to bring people together. I love it for its potential to help us make the world a better place.
Take the earthquake in Haiti for example, people from all over… Continue reading →
I read a great post on The Agitator about Crowd Accelerated Innovation, a theorem from Chris Anderson. I liked the discussion on the speed at which video is able to amplify great ideas to go beyond words and… Continue reading →
There’s a commercial I like on TV. It’s a simple premise: a man hands a kid a large wheeled, shiny red truck, telling him to “Have some fun with that truck!”
The truck is as big as the kid’s torso.… Continue reading →
We here at Stephen Thomas Ltd are fundraisers, not vendors. We care deeply about our clients, their work and our sector.
A good relationship with a client is a bit like a marriage. It takes work on both sides and… Continue reading →
I follow hundreds of charities on twitter and over 100 are Canadian organizations. Out of those I follow, less than half followed me in return. The other half have ignored me.
Fewer still (only 11!) went to the trouble of… Continue reading →
Since the early 1990’s when AOL’s ‘You’ve got mail’ hit the mainstream, marketers have embraced email as the number one way to foster direct, one-to-one communications with customers and prospective customers online.
In fact, in an eMarketer report last November,… Continue reading →
It turns out they are much the same. A magic bullet is “a quick and easy solution for a difficult problem – a means of accomplishing the impossible.” And a silver bullet is “an action which cuts through complexity and… Continue reading →
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